New Look for a New Challenge

When Wolves’ design guru was first looking at creating the new season’s strip, he decided to go backwards to go forward.

That meant to celebrate the success of last season and to get set for another season in which we hope to succeed all over again, Keegan Dennis wanted to invoke some of the classic kits of the past.

And devoted club administrator and historian Vicky Krayem said, Let’s go for the V.

“Let’s go for the V”

“You could call it retro,” said Keegan. “But it’s definitely got a lot of what makes a modern shirt attractive.” 

And he should know. He has a collection of dozens of football shirts. 

So the first team will be playing in a V-shaped design that is at the same time a blast from the past and a taste of the future.

As well as the black and yellow colours that we associate with Wynnum, there’s also a splash of white. It’s another nod to the traditional: the Wolves have often played in predominantly white shirts. And they will once more, when they turn out for games in the new away kit.

Keegan said, “When it comes to the away kit, I really listened to the players. The past couple of years, the away kit has been black, and they said they’d found it really hot. So we’ve gone for this grey and white idea.”

The stripes on the away kit may remind you of something. Yes, they look like the slash of a wolf’s claw. The jersey resembles the kind of casual streetwear you wouldn’t mind stepping out in at any time – not just on the field.

“I used a lot of creative freedom with it,” Keegan said. “I had the freedom to do something a little bit different.”

Sadly, this will be one of the last things Keegan does for the club. He’s moving on to pastures new, with a full-time job in IT vying to take up all his time. He’ll still be a fan, of course.

“I’ll be reading all the match reviews in the magazine,” he said.

Keegan’s been with the club since just before the Covid pandemic. He took over a social media setup badly in need of his tender care. The Wolves were miles behind other clubs at the NPL level, a poor state to be in for such a big club.

Well, the designer put in a ton of effort, dragging the club’s social media into the NPL’s top five in terms of statistics, and as anyone who follows the Wolves will tell you, top spot for looks.

Keegan’s skills, which saw him work at the women’s world cup, will be greatly missed. 

The club wishes him the best of luck.

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